Lumenis Advisory
Connecting Markets, Creating Impact
Accelerating Technology-Enabled
Growth in the Americas
Lumenis Advisory helps businesses excel in the Technology markets of Latin America, the Caribbean, and North America. With decades of experience and trusted C level relationships, we drive growth while giving back to the communities we serve.
Your Solutions Don’t Just Launch —
They Thrive
Lumenis Advisory helps companies succeed in the Technology markets of Latin America, the Caribbean, and North America. We guide your market entry and expansion with decades of experience and trusted relationships across the region.
✓ Customer & Market Alignment – Map customer needs and readiness to your solution
✓ Competitive Intelligence – Discover and analyze the competitive landscape
✓ Pricing Strategy – Define optimal pricing models and elasticity
✓ Regulatory & Legal Support – Navigate local compliance requirements
✓ Technical Pre-Sales Expertise – Provide hands-on support for solution positioning
✓ Channel & Partner Strategy – Identify and engage the right local partners
Our Commitment
Your solutions don’t just enter the market — they thrive and create lasting impact.
What Sets Us Apart
Bridge Strategy and Execution
Pairing boardroom insight with operational know-how
Leverage C-Level Trust
Built over decades of credibility in the Technology ecosystem
Regional Expertise
Deep knowledge of Latin America, Caribbean, and North America
Core Services
Seven comprehensive service pillars that guide companies from market entry strategy through sustainable growth and visibility in the Americas.
Regulatory & Legal Support
Navigate compliance with confidence
We guide clients through complex legal and regulatory frameworks in Technology sectors. From spectrum licensing to data privacy requirements, we ensure market entry and operations are fully aligned with local rules.
Customer & Market Alignment
Map customer needs to solutions
We help translate technology into measurable value by aligning solutions with real customer needs. Through careful analysis of organizational priorities and pain points, we ensure offerings are positioned for success.
Competitive Intelligence
Navigate compliance with confidence
Briefly describe this offering, its key features, and how it benefits your customers. Focus on what makes it stand out.
Pricing Strategy
Define pricing & elasticity models
We help design pricing approaches that balance profitability with adoption. By applying elasticity models, segmentation strategies, and competitive benchmarks, we define pricing that accelerates growth.
Technical Pre-Sales
Strengthen solution positioning
We bring technical depth to commercial engagement, supporting presales teams with proof-of-concept design, solution validation, and tailored technical presentations for C-level audiences.
Channel & Partner Strategy
Find the right local partners
We identify, evaluate, and establish the right ecosystem of channels, resellers, and system integrators. Leveraging decades of regional relationships, we connect clients with trusted partners.
Elaboration and Implementation
Amplify your value proposition
We develop comprehensive communication plans that ensure your company’s story resonates in each market. From social media to PR announcements, we craft assets that amplify visibility and credibility.
Together, these seven service pillars position Lumenis Advisory as a full-spectrum growth enabler, guiding companies from initial market entry to longterm impact and recognition.
Who We Serve
Lumenis Advisory serves global OEMs, Technology companies, and businesses across various sectors that are strongly technology-enabled, seeking to enter, expand their footprint, or grow their existing operations in the Americas.
- Market Entrants
- Expanding Players
- Strategic Innovators
Regional Coverage
- Latin America
- Caribbean
- North America
Ready to Unlock Opportunities in the Americas?
By combining decades of regional experience with trusted C-level relationships, we provide the insight, credibility, and networks needed to accelerate sustainable growth.
Leadership Team
Decades of combined experience with trusted relationships across the Americas’ most influential Technology decision makers.
Carlos Brito
Principal Partner
Global technology and business development executive with over 20 years of experience driving sales growth, strategic partnerships, and digital transformation across the telecom and enterprise technology sectors within leading multinational corporations. Carlos is an engineer, holds an MBA from Columbia University, and completed the General Management Program at Duke University.
Our Business Catalyst Approach
How We Connect & Deliver:
- Connect people and identify multi-geographic talent for teaming
- Develop concepts, content, and capacity for market delivery
- Create physical and human infrastructure for results
- Match customer teams with complementary resources
Flexible Engagement Models:
- Strategic consulting and advisory services
- Collaborative teaming with customers and partners
- Building specialized task forces
- Directing entire initiatives or individual projects
